Plus, it adds that whole security thing.
Recently, Google began weighting site security higher as a ranking factor, specifically prioritizing sites with an SSL certificate. Get more visitors to your site, and let them know you are trustworthy, with an SSL certificate.
What does an SSL certificate do?
An SSL certificate reduces your risk by keeping sensitive data collected on your website safe. The data is encrypted and backed by a warranty from Comodo SSL that’s worth up to $1.75M to protect the end user.
But most obvious to site visitors is that it allows your site to display “https” instead of “http”. Having HTTPS in the address bar increases customer confidence in your website and helps drive more sales.
So show Google and your visitors that you’re serious about site security, and add an SSL certificate to your website today!